Technological innovations have made it easier for people to reach a broader range of audiences as long as they have a reliable and stable internet connection.
You can now leverage streaming your content, such that your viewers will have the capability to ingest the information that you share in real-time. If you are new to this idea, you may find it quite challenging in the beginning, but sooner or later, you will get used to it.
In line with this, below are some simple ways to make your streams more credible in the long run.
What You Need to Set Up
Before you start your live streaming event, you need to prepare certain tools and equipment. However, you need to ensure that your setup is fairly simple because anything that you add can increase its complexity.
A simple setup will reduce the chance that you run into any technical error during your show.
One of the primary things that you need to assess beforehand is bandwidth availability, which is why you must know your network. Test your upload speed before you go live. Otherwise, your show may not be viewable for your audience.
Importance of backup
As much as possible, prepare a piece of backup equipment, as well as a backup account. Even if your overall setup is quite simple, there is still a chance that it may fail during your broadcast.
In the same manner, make sure that you also prepare a backup account, which is a great way of testing your stream before you go live. While you are streaming on your backup account, you can log into your main account to view your broadcast from an audience perspective.
Configuration and settings
Some platforms have settings that automatically publish your stream at a scheduled time. You can leverage this auto-scheduling feature provided that it is your intention. However, there are instances where this feature fails and you’ll need to manually publish the stream instead.
You also need to configure your audio encoding settings and test your acoustics to ensure that your audience will be able to hear you loud and clear.
Make sure that you have a plan on how your stream will go and that you create content that is relevant for your target audience.
It is also important to get your creative juices in doing so because a unique design is one of the ways to pique the interest of your viewers.
In this case, you can add tailored fit stream overlays as well as scene transitions and widgets that can enhance the look and feel of your show.
For sure you will be able to easily find overlay templates online that you will find appropriate for your content.
What to do during the broadcast
Look at the camera
One of the things that you need to remember while hosting a live stream is to always look into the camera, not the monitor. Looking at the camera is just like establishing an eye to eye connection with your audience.
Better yet, monitor your live stream with an external display that provides you with a valuable perspective on how your viewers see your show.
Respond to comments
As much as possible, make it a point to respond to comments because this is a perfect avenue for you to create an interaction with your audience.
In case you are unable to respond live, make sure that you do so right after you host the show. This will boost the engagement of your viewers and as a result, they are more likely to keep coming back for your future shows.
Promote your streams
Share your live videos in groups of various social media platforms, particularly if your subject is interesting for them.
You can also use on-screen text that will provide a snapshot of what your video is about, thereby attracting the attention of a potential audience.
You also have the option of live streaming in more than one platform to reach more viewers with only a little bit of effort.
In conclusion, you can make your streams more credible by ensuring that you have the proper set up in place.
Make sure that you are prepared during your broadcast too so that you will be able to keep your audience engaged and interested in your content.
Also, keep in mind to promote your streams to expand your reach. All these are geared towards a successful live stream event that will establish your credibility.