Is There A Correlation Between Domain Age and User Trust?

What Is A Domain Name?

A domain name refers to the “middle” and “end” part of a website name. For example, and are domain names. The .com portion of the domain name is called the TLD or Top-Level Domain.

If a website were an actual physical place, then its domain name would be the address.

Laptop and monitor with website

Domain Age

In the Internet world, domain age is a key factor of organic Search Engine Optimization (SEO).

SEO is crucial when it comes to search engine result pages, especially in popular search engines like Google, which inherently tilt toward older domains.

You can easily calculate the age of a website’s domain through online tools like the Prepostseo Domain Age Checker. These Bulk Age Checkers are an easy way to find out the exact age of a website’s domain.

Correlation of Domain Age and User Trust

This article discusses how the age of a website’s domain is correlated with an online user’s trust in the site’s content and credentials. Nearly all search engines prefer websites with older domains in their first search result pages.

Front page of

Consider that you’re looking for some information regarding Globalization. You type in the keyword “Globalization” on Google Search, and the first search result page with the first website would likely be Wikipedia almost every time.


Because Wikipedia has been around since January 2001. Wikipedia is an open-source website and is one of the oldest on the Internet with thousands of pages of information.

Naturally, you would be inclined to trust the top suggestions from your search engine and not without good reason.

There’s no rocket science involved in why search engines, especially Google, show websites with older domains at the top of the search results. These search engines are optimized to create the best possible experience for their users and provide them with the most relevant results.

The best experience is only possible when sites with quality content and numerous backlinks from other organic sources are shown on the first page. The crux of this lies in how old a website is.

Let’s examine this.

Consider that someone has just created a website, indexed it with Google crawlers, and wants it to show up on the first result page. They will try to get artificial backlinks from other sources or they will buy fake visits from bots.

They will try one or both methods to try and fool search engine algorithms into putting their site on the first page.

However, most search engine algorithms are designed to detect artificiality and therefore cannot be outsmarted with such tactics.

A user, who is well versed in technical know-how, can check the website age with tools like a website age checker, which is available online for free.

On the other hand, most search engine algorithms know that a website with a high number of backlinks would naturally have an older domain name. A large number of backlinks from organic sources can only be achieved over a long time with quality, relevant content.

Search engine algorithms show these sites in their top results. Their users have a better experience with sites that have high-quality content, numerous backlinks, and well-aged credibility. This builds user trust in the content of a website.

Possible Solutions for New Websites with Quality Content

If, for example, you have a new website with quality content, but it isn’t visible on the Internet. There are several solutions you can employ to solve this problem.


Google Search on a mobile phone

If your website is new and has quality content on its web pages, then the first thing you should do is get your site indexed with Google.

If you don’t tell Google to index your site, it will take a long time for them to find it naturally.

Another critical reason for getting your website indexed is to protect your content.

If your site already has content, but your site isn’t indexed, someone could steal your content and place it on their already-indexed site. In effect, this would make your content appear plagiarized.

Search Engine Optimization (SEO)

Search Engine Optimization (SEO) refers to getting your website optimized for search engines by promoting it on other websites.

You can do this by using keywords that are relevant to your site and your content.

For example, you could write guest articles, answer Quora questions, film a YouTube video, or even create a podcast. There are so many ways to promote your site that we won’t list them all here.

Purchasing Older Domains

Producing quality content on your site, getting it indexed, and Search Engine Optimized is the standard steps for Internet visibility.

However, one thing that is not in a webmaster’s hand is aging their domain quickly. It takes time to have a trusted domain, so you’ll have to be patient.

But, if for some reason, you cannot afford to wait that long, then the second-best option is to purchase an older domain for your website.

Yes! You can buy aged domains from several different sources on the Internet.

Concluding Remarks

Domain age has a massive scale of visibility on the Internet. It is one of the primary factors that count toward the credibility of a website. It can be precisely determined by tools like Bulk Domain Age Checker.

The older the website domain, the better its chances of showing up on the first result page, and the better it scores when it comes to user trust on the site’s content.

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